The Official Hotel of Laconia Motorcycle Week

Call today for 2020! 97th Anniversary Laconia Motorcycle Week! 888.55.NASWA

Now in its 97th year, The NASWA Resort is the perfect home base to take part in all of the action of Laconia Motorcycle Week – which is why it’s Laconia Motorcycle Week’s Official Hotel! Our central location makes it easy to ride or walk to the Weirs and not miss a single beat or run.

All week long, we’ve got amazing events at The NASWA to add to your Laconia Motorcycle Week experience! There is no cover charge for the live music on the beach at the NazBar & Grill and Late Night at the Blue Bistro. And have you seen our private beach? Staying with us is the best way to get the most out of your Motorcycle Week experience. Our events calendar is constantly being updated as we plan more Motorcycle Week fun, so be sure to check it out.

To book your stay for Laconia Motorcycle Week, please give us a call. Early Bird Specials until January 15th!! 

This week fills up fast so we only take reservations by phone. Call 888.55.NASWA Today!

Rally News – Letter from the Rally President 2019

Being the President of Laconia Motorcycle Week is a privilege and a responsibility. I welcome both because as a product of the oldest motorcycle rally in the country, I feel great pride in representing all we stand for.

“In Laconia We Ride!” has been not just our tag line, but also our battle cry. Laconia Motorcycle Week is a legacy that brings me great joy to carry forward. It is in my DNA—I grew up with Motorcycle Week being a part of our family business, The NASWA Resort which has also become a part of our New Hampshire culture.

When we say “Live Free Or Die” it encompasses our belief that the wind in our face is part of that freedom. Unity around a passion takes on even more meaning in these divisive times. The entire community embraces that passion and for generations, Laconia has welcomed the vast array of international riders who come to experience all we have to offer, from the Lakes Region and the White Mountains to the farms, small towns, and scenic vistas. And while our riding is superb, our hospitality is second to none and our tourism trade is an important part of the backbone of New Hampshire’s economy.

Laconia Motorcycle Week is known as one of the “Big Three” along with Daytona and Sturgis. Over the years, many areas in the country have created their own rallies, offering diversions from these more traditional events. We find great pride in hearing from returning riders who had to take “a break” from Laconia due to life–equipment, repairs, schedules, and kids, but now we see that our “good old” Laconia Motorcycle rally still has that “special something.” The riders coming back are excited to see what is new and what has remained the same about this legendary event. Laconia can evolve into any part of your life.

My 94-year old mother is among the many Laconia residents eager to welcome Laconia Motorcycle Week—the rally just topping her in years! She used to ride with my late father who enjoyed being part of the motorcycle culture and shared great camaraderie with fellow veterans as a U.S. Marine. We fly his Leatherneck colors at The NASWA—part of his story, which is a part of the fabric and legend of Laconia Motorcycle Week.

We thank our community, the Laconia Fire Department, law enforcement and all the first responders who keep the country’s oldest rally the safest and most enjoyable for all. “In Laconia We Ride.” What an ideal message and feeling to share with bikers from around the world. It’s great to have you all here–thank you for coming and coming back!

Peter Makris Memorial Run

The 14th Annual Peter Makris Memorial Run was a huge success this year! Thank you to everyone who participated, donated and made this run a success! We made a donation of over $435,000 to the Laconia Fire Department Fire Rescue Team, Veteran’s Count and the area CERT Emergency Response Team! Your generosity and support are very much appreciated! Check out some of the action on our Facebook page! Ready to register or looking for more information, click HERE!

Stay connected with what’s happening with Laconia Motorcycle Week with the Rally News.

Celebrate the 96th Anniversary

Annual Cake Cutting Celebration June 17th at 5:00 pm

Miss Laconia NazKini Contest*
June 18th at 3 pm. Interested in being a contestant to win the $1200 cash prize? Apply HERE today!
*Must be 18 or older.


With outstanding amenities, a central Laconia location, and the perfect room for every guest, The NASWA Resort is the perfect place for your summer vacation. We are located directly on Lake Winnipesaukee, boast the largest private sandy beach on the lake, and offer free boat slips for our guests.


We are always adding to our events calendar to make every stay special. Join us for fun theme events, like our Mardi Gras Weekend, our legendary birthday celebration, Parrothead Weekend, and Reggae Fest. There is an event for guests of all ages to enjoy at The NASWA Resort.


The Blue Bistro offers Brilliantly Crafted Cuisine to our guests and visitors of the Lakes Region. Join us for delicious dining and delightful views of Lake Winnipesaukee.


There’s plenty to do all summer long, and plenty of memories to take home with you. Start making them now – your summer stay is a click away. Book your summer stay on our website now for the best price and experience.